Q: I can buy a website for £999, why should I pay more?
A: Results
To get competition beating results, the design stages alone look like this:
[Research]
I research competitors to see what they are doing, after all, if you aren’t setting the bar higher than your competitors you have already lost the race.
[Mood boards]
One of my favourite past times, it’s a continuation of research but ends in tangible results where you have an idea of what your vision could look like and document ideas for different parts of your solution.
[Wire frames (UX)]
Using Pen and paper I draw a basic structure for each page and map out the journey that the user will embark on.
[Design system (UI)]
You can’t design something that speaks a specific language without a design system, this stage develops as more elements are added later on; think fonts, colours, boxes, buttons, dividers, graphics etc.
[High fidelity (mobile) designs]
I ‘design’ pixel perfect screens starting with the home page then moving onto all other pages according to the navigation and content provided from prior stages.
[High fidelity designs]
After completing the mobile designs, I move onto tablet, PC and desktop screens and create high fidelity pixel perfect designs for all pages.
[Iteration]
Although these steps go in order, I loop back through Research, Mood board, and Design system stages to either add elements or refine them further as I work through the High fidelity designs.
£999 does not get you that level of design let alone the work that goes into other stages of creating a website… done right.
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